# Scott Ensign

Type: Person

Source: AI Intelligence Brief — https://getaibrief.com/entity/scott-ensign
Canonical HTML page: https://getaibrief.com/entity/scott-ensign

## Recent coverage (1 stories)

### 6+ agentic ad buying tests reveal per-client AI governance is now mandatory
2026-08-11 05:00:09 · Sentiment: Neutral · Impact: 5/10 · Sources: 2

Butler/Till's half-dozen agentic media buying experiments expose a critical AI implementation reality: each client, LLM, and channel demands bespoke guardrails. Current spend remains in low single-digits as agencies fine-tune trust and error-free performance, but growth to double-digits is expected as enterprise AI layers mature.
Full story: https://getaibrief.com/story/agentic-media-buying-client-configuration-ai-governance

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